“Three New Business Fields” and “Five
Reinforced Product Lines”
Launching Shimadzu Business Portfolio for the 21st Century
 |
President & Chief Executive
Officer
Shigehiko Hattori |
Seeking New Business Growth in the 21st Century
Since its inception in 1875, Shimadzu Corporation has consistently
accepted the challenge to develop pioneering technologies to
ensure that customers in all fields have ready access to a
variety of high-technology products. Through these efforts,
and by exhibiting our proven expertise in the fields of science
and technology, we have earned our customers' steadfast trust.
However, we are determined to further refine our technological
prowess to realize our wishes for the “Well-being of Mankind
and the Earth."
Making full use of our vast, accumulated knowledge, we are
currently implementing new forms of business management to
achieve further growth in the 21st century. All
facets of our business are being reformed from cost structure
to business portfolio. The nucleus of these reforms is the
development of new business opportunities concentrating on
product lines from our business spectrum that will accommodate
and foster emerging and maturing growth fields.
Galvanizing Core Business with “Five Reinforced Product
Lines”
To increase our market share, we have selected five product
lines from our present modes of business that relate to Shimadzu's
core competence and that are expected to have growth potential.
The “Five Reinforced Product Lines” are: liquid chromatographs,
mass spectrometers, environmental measurement systems, nondestructive
x-ray inspection instruments, and medical flat-panel detectors.
Our intention is to continue producing highly competitive products
in these categories for the global market.
Achieving Future Growth with “Three New Business Fields”
The field of life science is expected to yield many new biotechnological
developments in the new millennium, including medical therapies.
Other vital directions in the 21st century will
include greater advancement of IT and increased focus on environmental
protection, which is becoming ever more critical with the growing
evidence of accelerated global warming.
Evaluating Shimadzu’s core competence vis-à-vis
these trends, we have selected life science, semiconductors/flat
panel displays, and environmental solutions as the “Three
New Business Fields” where we will concentrate our resources
for rapid business development.
In the area of life science, we are currently implementing
a multifaceted business plan by providing instruments, reagents
and analysis services, and by focusing on the fields of protein
analysis, which will gain even more importance in medical care
and drug discovery, and DNA bulk analysis, essential for efficient
gene analysis. We also plan to enter the field of diagnostics
to further develop our business. Additionally, we are working
hand-in-hand with our group companies abroad to fully globalize
our operations, while vigorously allying ourselves with American,
European, and Japanese vanguard bio-venture enterprises.
In the field of semiconductors and flat panel displays, we
are channeling our efforts to provide products such as turbo-molecular
pumps and LCD inspection devices for use in the manufacture
and inspection of semiconductors and LCDs, with the aim of
enhancing production of these items.
Regarding environmental solutions, in addition to manufacturing
analyzers for the atmosphere, water and soil, we will expand
our business to the area of solution services, including consultation
and environmental restoration projects.
Becoming a “Global Player” in the 21st Century
To keep abreast of rapidly evolving economic globalization
and move toward borderless markets, Shimadzu has five overseas
headquarters in North America, Latin America, Europe, China
and Asia/Oceania, each of which reinforces the production,
sales, and service system. Furthermore, both domestic and overseas
procurement centers are striving to improve material procurement
to enhance cost effectiveness. In this way, we will promote
swift business expansion that is strongly linked to world markets
centered around the USA, EU and Asia, including fast-growing
China.
With the above growth scenario as the platform, we aim to launch
a new business portfolio to achieve status as a “Global
Player” – look forward to a new Shimadzu in the
new millennium.
President & Chief Executive Officer
Shigehiko Hattori |
|
